Escape News Overload: Kira Shishkin's News Concierge Solution to Media Bias & Agenda

Amber Stitt
5 hours ago
3 min read

https://www.youtube.com/watch?v=V18jz5xFnL4

Empowering Clarity: How Kira Shishkin and informed.now Are Changing the News Game

In our fast-paced, information-saturated world, the daily news cycle can often feel overwhelming, sensationalized, and biased. Many turn on the TV or scroll social media, only to be bombarded by shouting commentators, clickbait headlines, and agenda-driven reports. But what if you could return to a purer, more empowering way to consume news—one that enables you to make up your own mind?

This was the heart of the conversation between Amber Stitt and her guest, Kira Shishkin, on the latest episode of "The Amber Stitt Show." Kira Shishkin, a serial entrepreneur and founder of informed.now, has set out on a mission to disrupt the legacy media model and restore clarity and autonomy to the everyday news consumer.

Breaking Away from Agenda-Driven Media

From the start, Kira Shishkin makes it clear: “[Talking heads] on TV, talking about news, discussing it… That’s not news. That’s agenda. That’s bias. And we want to give the everyday American the power to make up their own mind.” His observations resonate with anyone who has felt more triggered or anxious after watching the news than informed.

The traditional media model, as Kira points out, no longer serves the reader. As media shifted from reader-supported to advertiser-supported models, the audience became the product. “Our attention, our consumer behavior is sold to the advertiser, which is why news is free. It's not because it's actually free. It's because you are now the product,” he explained.

A News Concierge in Your Pocket

What if you could receive just the facts—free of sensationalism, bias, and intrusive ads? That’s the experience informed.now aims to deliver, and it’s brilliantly simple: “Every morning you would get a text from informed.now, your news concierge, by SMS, just like in a roster of your friends… You’d take about 30 seconds to read it,” Kira described.

This approach transforms the news experience. You don’t have to scroll through dozens of headlines or endure dramatized segments. Instead, you receive a curated, insight-first summary of global news—selected for its real impact, not its ability to shock or outrage. Kira described it as a way to give everyday Americans—and anyone globally—the tools once accessible only to the “professional elite” through expensive subscriptions.

A Global Perspective With Local Empathy

Although Kira has lived worldwide and considers the news problem a global one (“It’s even more extreme in other places… People haven’t known impartial, objective news reporting”), he also recognizes unique challenges in the US. Here, objective reporting exists, but access is limited, informed.now works to “give that power to the everyday American who’s only had experience and exposure to news commentary”.

Rather than covering every local tragedy or minor event, informed.now focuses solely on what’s changing the world. As Kira explained, “If you only read news for 30 seconds a day, that’s what should make it—the things that are changing and shaping the world.”

Mental Clarity, Resilience, and a Boring Kind of News

One of the most compelling parts of the episode was exploring how this approach impacts mental health and clarity. Feedback from users is striking: many report canceling traditional news subscriptions and feeling more confident, clear-headed, and “reassured.” The service is “designed actually to make news boring again… because news has been way too sensationalized.”

This return to the basics dovetails with a broader movement among top performers and business leaders, as Amber noted—people are putting their phones down, unplugging from endless feeds, and seeking factual, concise information so they can focus on what matters.

A Step Toward Global Citizenship and Personal Empowerment

Finally, Kira reflected on the “awakening of a sense of global citizenship” among users. As the world becomes more interconnected, being well-informed and resilient is no longer a luxury, but a necessity.

By removing distraction and bias from the news, informed.now doesn’t just inform—it empowers. It’s news for those ready to participate in the world, not hide from it.

If you’re ready to streamline your news habit and reclaim your mental clarity, check out informed.now.

As Amber Stitt said, it’s about taking action on your unique path—and now you can do so with the facts on your side.